Brandwatch

What is Brandwatch?

Brand management software empowers businesses in Japan to engage with consumers and comprehend opinions or trends on social media. Brandwatch offers a real-time data collection tool with granular filtering and extensive search functions to enhance data quality. It harnesses artificial intelligence through data structuring and customizable visualizations, enabling Japan-based users to uncover valuable business insights. The software supports internal collaboration and provides personalized reports and AI-based alerts. The consumer trend detection function allows individuals to access audience analytics, improving targeting and decision-making. Entities may expand their range of SNS account operations by posting consistent brand messages with end-to-end control of content pools. Additionally, they may customize one-on-one communications with clients and analyze competitive trends to gain useful business insights

Highlights

• Real-time data collection with granular filtering and extensive search functions
• Leverages artificial intelligence for data structuring and customizable visualizations
• Supports internal collaboration and provides personalized reports and AI-based alerts
• Consumer trend detection function with audience analytics for improved targeting and decision-making
• Expand SNS account operations with consistent brand messaging and end-to-end content control
• Customized one-on-one communications and competitive trend analysis for business insights