What is Adobe Marketo Engage?
The Adobe Marketo Engage platform provides comprehensive marketing capabilities to help businesses enhance customer engagement, drive revenue growth, and demonstrate marketing impact. By unifying customer data, content, automation, and analytics, the platform enables marketing and sales teams to collaborate and deliver personalized, measurable experiences across the entire customer journey
Highlights
- Consolidated customer data and content management to enable personalized marketing at scale
- Automated marketing workflows and campaigns to optimize customer engagement
- Integrated analytics and reporting to measure the impact of marketing initiatives
- Coordinated marketing and sales alignment through shared customer insights and engagement activities