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Adobe Marketo Measure (formerly Bizible)

Measures marketing based on revenue across hundreds of companies.

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    What is Adobe Marketo Measure (formerly Bizible)?

    The B2B marketing attribution solution from Bizible enables companies to measure the impact of their marketing efforts on revenue. The platform allows organizations to accurately track offline revenue back to specific online marketing sources, empowering B2B marketing teams to effectively optimize their activities based on sales outcomes such as revenue generation

    Highlights

    • Enables hundreds of companies to measure marketing based on revenue
    • Allows accurate tracking of offline revenue to specific online marketing sources
    • Equips B2B marketing teams to track and optimize efforts based on sales outcomes like revenue

    Platforms

    • On-Premise Windows
    • Desktop Windows
    • Desktop Linux
    • Mobile Android
    • Web
    • Mobile iPhone
    • Cloud, SaaS, Web-based
    • On-Premise Linux
    • Desktop Chromebook
    • Desktop Mac
    • Mobile iPad

    Social

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    Features

      • Track marketing to revenue

      • Account based attribution.

      • Multi-touch attribution

      • Digital and offline channel attribution

      • True first touch (anonymous visitors)