What is Arianna?
Arianna transforms overnight television audience data into actionable insights for clients. The platform aggregates ratings information from various sources, enabling users to analyze viewership trends and identify market opportunities. Arianna's data processing capabilities empower teams across Management, Research, and Sales to make informed decisions and address operational needs. With Arianna, clients can gain a competitive edge by leveraging comprehensive audience analytics to optimize content strategies and advertising placements
Highlights
- Aggregates television audience data from multiple sources
- Provides analytical tools to track viewership patterns and trends
- Supports decision-making for Management, Research, and Sales teams
- Enables clients to leverage audience insights for competitive advantage