What is Blackbaud CRM?
Blackbaud CRM is a comprehensive cloud-based fundraising and relationship management solution designed for enterprise-level nonprofit organizations. Built on the Microsoft Azure platform, this solution offers advanced features to streamline data management, enhance reporting capabilities, and provide invaluable insights into every stage of the constituent lifecycle
Highlights
- Integrated platform for fundraising, online applications, prospect research, and multichannel marketing
- Consolidates disparate information from various programs and organization sites, including annual and capital giving, major giving, online communication, social media, and direct marketing
- Enables end-to-end business process management, from acquisition to cultivation to stewardship and retention
- Provides prospect research tools to build in-depth profiles of gift prospects, including analytics to guide decisions around propensity and affinity to give
- Supports a wide range of use cases, including sponsorship programs, international offices, mission work, and federated organizational models