Census

What is Census?

Census is a powerful data activation platform that seamlessly connects your data warehouse with a wide range of SaaS applications, including Salesforce, Braze, Zendesk, and Customer.io, among over 100 others. By synchronizing your customer data across these tools, Census empowers your go-to-market teams to work from a unified, up-to-date view of your customers, eliminating the need for custom scripts or engineering favors

Highlights

• Reverse ETL capabilities that transform the data warehouse into a central hub for marketing and business operations
• Integrations with over 100 SaaS applications, allowing you to sync customer data across the tools your teams rely on
• Ability to personalize marketing for millions of users, improve sales productivity, and reduce support times significantly
• No custom scripting or engineering expertise required, making data activation accessible to teams of all sizes