Juniper Square

What is Juniper Square?

Juniper Square is a comprehensive CRM platform designed to streamline capital markets operations for real estate investment firms. The platform enables general partners (GPs) and limited partners (LPs) to seamlessly collaborate throughout the entire investment lifecycle, from fundraising and investor onboarding to fund administration and reporting. Leveraging purpose-built functionality, Juniper Square supports commercial real estate, private equity, and venture capital firms of all sizes, regardless of their investor count or investment structure. By integrating disparate systems, operations, and processes, the platform empowers investment managers to accelerate fundraising, scale operations efficiently, and enhance investor satisfaction. With more than 1,700 GPs using Juniper Square to manage over 300,000 LPs across 24,000 private funds, the solution has established itself as the industry leader in partnership enablement for the private funds sector

Highlights

• End-to-end solutions for the entire investment lifecycle, from fundraising to fund administration
• Universal system that connects GPs and LPs across all stages of their partnerships
• Supports commercial real estate, private equity, and venture capital firms of all sizes
• Integrates disparate systems, operations, and processes to drive operational efficiency
• Used by over 1,700 GPs to manage more than 300,000 LPs in 24,000+ private funds