What is LexiaStudio?
LexiaStudio TPM is a comprehensive solution that empowers consumer goods companies in fragmented and developing markets to streamline their annual planning, accounting, and pricing strategies. The cloud-based Revenue Growth Management (RGM) platform offers advanced Trade Promotion Management (TPM) and Trade Promotion Optimization (TPO) capabilities, providing users with enhanced visibility, control, and efficiency in managing their promotional spend
Highlights
- Trade Promotion Management (TPM): Centralized platform for managing annual planning, accounting, and pricing of trade terms, promotions, and product catalogs
- Trade Promotion Optimization (TPO): Sophisticated analytics and modeling tools to assess promotional effectiveness and optimize future spend
- Streamlined Back-Office Processes: Automation and digitization of error-prone, manual tasks to improve efficiency and reduce operational costs
Platforms
- Mobile iPhone
- Cloud, SaaS, Web-based
- On-Premise Linux
- Desktop Mac
- Desktop Windows
- Desktop Linux
- Desktop Chromebook
- Mobile Android
- On-Premise Windows
- Mobile iPad