What is Microsoft Clarity?
Microsoft Clarity is a web analytics tool that provides a comprehensive understanding of user behavior on websites and mobile applications. Powered by AI and machine learning, Clarity offers a range of features to help webmasters optimize their online presence
Highlights
- Instant Heatmaps: Gain a visual representation of user engagement and scrolling patterns on web pages, allowing you to identify high-traffic and underperforming areas
- Session Recordings: Observe how users interact with your site or app, revealing pain points and opportunities for improvement
- Powerful Insights: Quickly identify user frustrations and turn them into actionable insights to enhance the overall user experience
- Google Analytics Integration: Seamlessly integrate Clarity data with your existing Google Analytics setup for a more holistic view of your website's performance
- Mobile SDK: Extend the capabilities of Clarity to mobile applications, providing visibility into in-app user behavior
- Copilot: An AI-powered feature that generates natural language summaries of key session insights, saving you time and boosting productivity.
Features
Session recordings
Heatmaps
ML insights
Google Analytics integration