What is MicroTracker?
MicroTracker and MicroSurvey offer a comprehensive suite of market research tools tailored for the healthcare industry. MicroTracker enables users to monitor their brand's performance against key competitors, track market indicators, and capture mentions within their product treatment category. MicroSurvey empowers users to design and deploy concise surveys to healthcare professionals, harnessing the power of on-demand technology to obtain faster, high-quality data at a lower cost. The platform is designed to respect the busy schedules of physicians, allowing them to complete short 2-5 minute surveys during the natural pauses of their workday
Highlights
- Brand performance tracking against competitors on key market indicators
- Ability to capture brand mentions within product treatment category
- On-demand access to healthcare stakeholders for survey data collection
- Streamlined survey design with 2-5 minute completion time for physicians
- Cost-effective market research solution leveraging smart technology