Oracle Demantra

What is Oracle Demantra?

Oracle's Demantra is a demand management solution that helps businesses streamline day-to-day decision making processes based on real-time demand intelligence. It enables organizations to manage forecasting, operational planning, trade promotion optimization, and other critical functions. Demantra offers a web-based platform that allows users to analyze data at multiple levels, forecast demand from syndicated and point of sales data, and generate accurate forecasts using a Bayesian analytical engine. The application provides historical reporting, inventory optimization, planned vs actual tracking, sales forecasting, promotions management, product introduction planning, and replenishment management capabilities. When deployed with Oracle Collaborative Planning, Demantra creates a collaborative forecasting environment for users to share sales forecast data with contract manufacturers and key suppliers. The software also offers flexible worksheets, configurable business rules, alerts, color coding, and other tools to help managers effectively and efficiently respond to customer demand

Highlights

• Real-time demand intelligence and data analysis capabilities at multiple levels
• Accurate forecasting using a Bayesian analytical engine that combines proprietary, industry-standard, and intermittent demand forecasting models
• Collaborative forecasting environment for sharing sales forecast data with contract manufacturers and suppliers
• Historical reporting, inventory optimization, planned vs actual tracking, sales forecasting, promotions management, product introduction planning, and replenishment management features
• Flexible worksheets, configurable business rules, alerts, and color coding to support efficient decision-making