Privacy Possum

What is Privacy Possum?

Privacy Possum is a tool that aims to disrupt the data collection practices of commercial tracking entities. It alters the information gathered about users, reducing the accuracy and volume of data that can be collected. The application works to counter the profit-driven model of many online services, which rely on acquiring extensive user data to gain an informational advantage over individuals. By manipulating the data that tracking companies receive, Privacy Possum seeks to diminish the value of user information and undermine the economic incentives behind aggressive data collection

Highlights

• Alters data gathered by commercial trackers to reduce accuracy and volume of information collected
• Targets the profit model of companies that leverage user data for financial gain
• Aims to disrupt the asymmetry of information between users and data-collecting entities