What is Rocks & Gold?
The Rocks & Gold for HubSpot application leverages data on hiring trends within target B2B companies to identify those in an active buying mode. Users can receive real-time alerts about these buying signals, enabling them to conduct more effective prospect research and re-engage with stale sales opportunities in a more relevant manner. The app synthesizes insights from a company's history of personnel changes to flag timely buying indicators, giving sales teams the contextual information needed to personalize outreach and increase the likelihood of success
Highlights
- Real-time alerts on hiring activity within target B2B accounts, indicating active buying intent
- Ability to conduct prospect research informed by hiring trends and personnel changes
- Functionality to re-engage stale sales deals with more relevant, context-driven outreach
Languages
- English