What is Salsa CRM?
Salsa is a comprehensive cloud-based platform that consolidates constituent relationship management and online supporter engagement for nonprofit organizations. The platform offers a suite of tools, including fundraising, reporting, and management capabilities, to help nonprofits effectively attract new donors, deepen relationships with existing supporters, and retain their constituents.
Highlights
- Unified CRM: Salsa provides a single system to build rich supporter profiles, track all donations and donor interactions, and manage various engagement activities
- Fundraising Tools: The platform includes an email builder, powerful mail merge functionality, and support for direct mail campaigns, enabling nonprofits to execute diverse fundraising initiatives
- Reporting and Analytics: Salsa offers fundraising dashboards and flexible query tools, allowing organizations to easily view and analyze data to inform their strategies
- Vendor Recognition: G2 Crowd has recognized Salsa CRM as a Top Performer in the Nonprofit CRM category.