Singular

What is Singular?

Singular is a comprehensive marketing analytics and attribution platform that empowers marketers to make informed decisions by providing a complete view of their marketing performance and return on investment (ROI). The platform offers a range of robust features that enable businesses to effectively measure, analyze, and optimize their marketing efforts across multiple channels

Highlights

• Cross-Platform Performance Measurement: Singular allows you to measure and report on your marketing activities across various platforms, including apps, web, SMS, referrals, email, and TV, providing a unified view of your marketing performance
• Robust Attribution and ROI Analysis: By combining attribution data with leading cost aggregation, Singular enables you to unlock marketing performance insights for every campaign, publisher, creative, and keyword, helping you to make data-driven decisions
• Lifecycle Tracking and Analysis: Singular captures your entire user journey, allowing you to report on acquisition and re-engagement across platforms with deep links, web-to-app, and cross-device attribution
• Advanced Fraud Prevention: Singular's best-in-class fraud prevention system helps you keep your ad budgets focused on real users, avoiding misreporting and protecting your marketing investments
• Centralized Data Pipeline: Singular provides a single managed pipeline for analysis-ready marketing data, streamlining the process of loading attribution, ad spend, creatives, bids, and ad monetization data directly into your preferred data warehouse, such as Redshift, Snowflake, or BigQuery
• Singular partners with some of the leading marketing teams in the world, including Lyft, Twitter, Rovio, King, and LinkedIn, demonstrating its ability to deliver powerful marketing insights and drive successful outcomes for its clients.