SplitMetrics Optimize

What is SplitMetrics Optimize?

SplitMetrics is an advanced mobile optimization platform that enables data-driven decision-making, validation of ideas, concepts, and features through fully transparent A/B testing for iOS and Android apps. The platform provides comprehensive insights into user behavior on app store pages, empowering mobile app and game publishers to optimize their product, search, and category pages for maximum conversion

Highlights

• Offers 30,000+ types of A/B tests to validate ideas, concepts, and features, helping developers make informed decisions based on real user feedback
• Provides detailed reports on user behavior, including conversion, engagement, bounce rates, and in-depth install analytics, enabling data-driven optimization
• Supports various statistical methods, such as Bayesian, multi-armed bandit, and sequential testing, to suit different experiment goals
• Ensures secure app ranking and testing privacy with isolated test environments
• Offers dedicated expert support for onboarding, test idea generation, result analysis, and hypothesis development
• Provides access to industry benchmarks and a knowledge base of best ASO and A/B testing practices based on data from over 1 million users.