What is SplitSignal?
The SplitSignal software provides a comprehensive platform for large brands with significant organic web traffic to conduct statistical SEO split-testing. Powered by Semrush, this standalone tool enables companies to run rigorous experiments on website changes before implementing them, ensuring the impact on organic traffic can be quantified. With a focus on client-side testing, SplitSignal offers an easy-to-use installation process and the ability to apply changes rapidly, bypassing the development team. Users can split pages automatically and analyze the resulting data to determine which updates will drive growth in organic sessions. By delivering a data-driven approach to SEO optimization, SplitSignal empowers large enterprises to make informed decisions and maximize the return on their digital marketing investments
Highlights
- Client-side testing for easy installation and fast application of changes
- Automated page splitting to run controlled experiments
- Bypassing development team to accelerate SEO optimization
- Analytical capabilities to measure the impact of website updates on organic traffic