Talkwalker

What is Talkwalker?

Talkwalker is a robust consumer intelligence platform that provides comprehensive social media monitoring, analytics, and insights to help brands better understand and engage with their target audiences. With its AI-powered technology and data from over 150 million websites, 30+ social networks, and 100 data partners, Talkwalker offers a unified view of consumer conversations, trends, and behaviors across the digital landscape

Highlights

• Social Listening: Ability to track and analyze brand mentions, consumer sentiment, and conversations across various digital channels, including social media, online forums, and news sources
• Social Benchmarking: Functionality to compare brand performance, trends, and metrics against competitors and industry benchmarks
• Media Monitoring: Monitor and analyze media coverage, including print, online, and broadcast, to understand brand exposure and media impact
• Customer Feedback Analytics: Leverage AI-driven sentiment analysis to gain insights into customer feedback and opinions
• Audience Insights: Access detailed demographic and psychographic data to better understand target audiences and inform marketing strategies.