What is Terminus ABM Platform?
Terminus is a comprehensive account-based marketing (ABM) platform that enables businesses to identify and engage with their most valuable target accounts across multiple channels. The platform empowers teams to find the right audiences, deliver personalized messages, and measure the performance of their marketing efforts all from a centralized location. By leveraging first-party data and prioritizing brand safety, Terminus helps organizations optimize their marketing investments and drive meaningful results
Highlights
- Account-based marketing capabilities: Identify and target the most valuable accounts, deliver personalized content, and track performance across the entire customer journey
- Multichannel engagement: Reach target accounts through various digital channels, including display advertising, email, and social media
- Measurement and analytics: Comprehensive reporting and analytics to understand the impact of marketing activities and make data-driven decisions
- Fraud prevention and brand safety: Prioritize brand safety and mitigate the risk of fraudulent activity.