What is The 2019 State of Marketing?
This all-in-one marketing analytics report provides a comprehensive suite of 90 dashboards to support strategic decision-making for business leaders. Covering a range of critical marketing functions, the report delivers data-driven insights to inform budgets, strategies, and tactics. Users can explore detailed analyses across channels, campaigns, and markets to uncover opportunities for growth and optimization. Whether your focus is on digital marketing, brand management, or customer engagement, this centralized resource equips you with the intelligence needed to navigate the evolving marketing landscape
Highlights
- 90 customizable dashboards spanning marketing budgets, channel performance, campaign analysis, and more
- Cross-channel reporting to assess integrated marketing efforts
- Detailed customer segmentation and behavior insights
- Integration with leading data sources for a single view of marketing metrics
- Predictive analytics to forecast trends and model scenarios
Platforms
- Web