Traackr

What is Traackr?

Traackr is a comprehensive influencer marketing management platform designed to empower global brands and marketers with the intelligence and tools needed to run impactful influencer campaigns. With an extensive database of prominent social media influencers spanning 43 countries and 19 languages, Traackr enables marketers to discover, vet, and cultivate relationships with verified influencers that best align with their brand values

Highlights

• Influencer Discovery: Traackr's advanced sourcing tools, including a scoring algorithm, help identify new influencers based on genuine influence and relevance
• Relationship Management: The platform allows marketers to upload and centrally manage existing influencer contacts, assign ownership among teams, and facilitate collaboration
• Campaign Organization: Traackr provides a suite of features for organizing and executing influencer marketing campaigns, including content monitoring, activity tracking, and real-time performance analysis
• Measurement and Benchmarking: The platform's built-in analytics capabilities offer data visualizations and 360-degree performance insights, enabling brands to evaluate the impact of their influencer initiatives and identify areas for improvement.