Trax Retail

What is Trax Retail?

Trax Retail Snapshot enables consumer packaged goods companies to quickly and cost-effectively obtain a shopper's perspective of in-store conditions, providing unprecedented insights into merchandising execution performance. The solution offers a suite of in-store execution tools, market measurement services, and data science capabilities that revolutionize how in-store retail data is collected, visualized, and analyzed

Highlights

• Rapid, cost-effective in-store data collection from a shopper's perspective
• Comprehensive insights into merchandising execution performance
• Best-in-class in-store execution tools for data collection and analysis
• Market measurement services to support data-driven decision making
• Advanced data science solutions that transform how in-store retail data is leveraged